Want to make a new best friend?  Invest in the right marketing technologies and your CMO/VP of Marketing will be your new best buddy!

If your company is like thousands of others, the marketing group is probably the last man on the totem pole to receive any sort of IT budget allocation.  Marketing is an art, [...]

    I still have a very vivid memory of years ago when I has brought into a meeting to interview a potential vendor who was selling us a development product. I was a lead developer at a startup healthcare software company. Apparently this product was being pushed onto our development team because our project managers were told [...]

A few nights ago we woke up to a call from a neighbor at 1:30AM who is a single mom. She was in a panic and begged for me to come over and see if someone was in her house. After a quick look around the perimeter I called the police to check inside reasoning that their [...]